Job Information
Greenway Health Director, Product Growth Strategy (Remote Opportunity) in US, United States
You Belong at Greenway
Bring your best and truest self. We celebrate what makes us different and what brings us all together. At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are united in our goal to build the future of healthcare technology. Join us!
Director, Product Growth Strategy is responsible for leading the growth of Greenway’s product portfolio by developing and executing strategies that drive increased revenue, earnings, and market share. Responsibilities include identification, evaluation, and execution of new product growth opportunities; driving growth through the advancement of build, buy, or partner opportunities; and supporting a strategic go-to-market framework across the organization.
The Director position must lead business case development to support growth initiatives that drive to product market success. Growth could come in the form of organic development, strategic partnerships, or M&A activity. Additionally, a key aspect of this role is managing all aspects of key third-party product partnerships including contracting, reselling, marketing, client support, quarterly business reviews, etc. This role requires close collaboration with key stakeholders in the product lifecycle including sales, marketing, legal, compliance, support, and finance.
As a People Leader role at Greenway Health, this position will be expected to provide proactive and real-time coaching and feedback to team members and demonstrate the Greenway Competencies to include the Leadership Competencies of Care for Yourself, Care for Others, and Care for our Brand.
Essential Duties & Responsibilities
Product Growth
Develop and communicate a product growth vision and strategy that aligns with the company's overall goals and objectives.
Lead the development and execution of product growth strategies that drive revenue and market share.
Work closely with other key stakeholders in the product development lifecycle to ensure that the product roadmap is aligned with the company's goals.
Develop and maintain a deep understanding of the market, competitors, and industry trends.
Identify new market opportunities and develop strategies to capitalize on them.
Lead cross-functional teams to execute product growth strategies.
Develop and maintain relationships with key customers and partners.
Monitor and analyze product performance metrics to identify areas for improvement.
Partnerships & Commercial Relationships
Drive new revenue and earnings through acquisition and maintenance of marketplace and strategic partnerships.
Manage Greenway Health’s overall corporate relationship with strategic partner(s) to foster executive alignment, execution, and achievement of planned business outcomes.
Work with internal stakeholders to negotiate and finalize partner agreements, coordinate integration with Greenway products, align client support and sales strategies, and drive go-to-market success.
Periodically review actual sales to compare to business case expectations.
Go-To-Market Success
Product Pricing: Oversee Greenway’s pricing committee and align overall Greenway’s product pricing strategy to balance earnings and market competitiveness.
Partner Pricing: Ensure partnership product pricing is market competitive and profitable for Greenway.
Channel Partnerships: Oversee channel/partner go-to-market strategy, rollout, program management, and implementation.
Marketing Alignment: Partner with Marketing to drive content/collateral creation
Sales Alignment: Partner with sales with respect to lead generation and solution positioning
Education and Experience
Bachelor's degree in business, economics, or a related field.
A master's degree in business administration (MBA) or a related field is preferred.
Five (5)+ years’ experience in Product Management, Business Development, or Product Marketing
Experience in Healthcare IT (HIT) industry preferred
Skills, Knowledge, and Abilities
Familiarity with various pricing models
Expert knowledge of multiple sales channels including channel partner strategies, lead generation programs, promotions, go-to-market processes, trends, influences, and business dynamics
Knowledge of multichannel marketing and training techniques, tools, methods, and policies
The ability to frame business opportunities, create structured business recommendations, iterate based on senior stakeholder input, and effectively communicate to the leadership team
Thrives on working within a dynamic and highly collaborative team environment
Excellent interpersonal skills: ability to develop strong client relationships with senior and executive-level management
Quick learner, fast and conceptual thinker, and strong information/fact retention
Strong presentation and negotiating skills
Ability to project and maintain a professional and positive attitude
Ability to travel up to 25% required
Work Environment/Physical Demands
While at work, this position is primarily a sedentary job and requires that the associate can work in an environment where they will consistently be seated for the majority of the workday
This role requires that one can sit and regularly type on a keyboard the majority of their workday
This position requires the ability to observe a computer screen for long periods of time to observe their own and others’ work, as well as in-coming and out-going communications via the computer and/ or mobile devices
The role necessitates the ability to listen and speak clearly to customers and other associates
The work environment is an open room with other associates and noise from others will be part of the regular workday
This role will require the candidate to be able to work outside of regular business hours and weekdays on occasion
Travel up to 25%
Here’s what we can offer you in exchange for your amazing work:
Competitive pay
Medical, dental and vision benefits
Matching 401(k)
Generous paid time-off programs
Education reimbursement
Growth potential for your career
Corporate discounts
At Greenway, we strive to imagine, empower, engage, and inspire. Join us!
To learn more about Greenway, take a video tour of our office, and meet our employees, visit us at www.GreenwayHealth.com/careers.
Disclaimer: This Job Summary indicates the general nature and level of work expected of the incumbent(s). It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent(s) may be asked to perform other duties as requested. Greenway Health, LLC is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, age, gender, national origin, sexual orientation, disability, or veteran status.
If you are a Colorado resident, please email us at recruiting@greenwayhealth.com to receive compensation and benefits information for this role. Please include the Job ID in the subject line of the email.
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