Easter Seals Jobs

We’re looking for a dynamic and experienced Cluster Director of Marketing and Communication to elevate our brand presence and drive strategic marketing initiatives across our hotel properties. In this pivotal role, you will be responsible for developing and executing integrated marketing and communication strategies that enhance our brand visibility and market presence. If you are a visionary leader with a proven track record in the hospitality industry, we want to hear from you!

A little taste of your day-to-day:

Every day is different, but you’ll mostly be responsible to:

• Produce the Annual Revenue Plan, Marketing Budgets and Forecasts.

• Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved.

• Provides a professional, advisory support service to the Cluster Commercial Director.

• Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales promotion, personal selling, publicity, community relations, special sales projects etc.

• Create and implement special programs to achieve greater profitability through increasing average rate, increasing overall occupancy, increasing business volume, during off-peak periods, Increasing local Food & Beverage and Banquet Sales

• Investigate Potential Market by reviewing Sales Department and Front Office correspondence files, analyzing guest history and registration card files, studying guest feedback, reviewing government statistics on visitors to the city, analyzing competition's sales/promotion efforts, studying various reference and industry publications for sales leads.

• Recommend to the Cluster Commercial Director the kind of advertising which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency.

• Review regularly the Public Relations activities to ensure high awareness of the hotel in the local and national media.

• Oversee the development of new marketing strategies.

• Conduct market research.

• Review and update existing standards to ensure competitiveness.

• Prepare, manage and achieve the department’s budget. Duties include:

• Prepare and manage a cost-effective budget with measurable targets for department within the financial parameters set down by the hotel budget.

• Effectively monitor and analyse variations from the budget.

• Develop systems that measure the cost effectiveness of the department.

• Develop procedures that track, report on, and control the running costs of the department.

• Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met.

What We need from you:

• Bachelor’s degree in Marketing, Communication, Hospitality Management, or a related field. Master’s degree is a plus.

• Minimum of 7-10 years of experience in marketing and communication, with at least 3 years in a leadership role within the hospitality industry.

• Proven track record of successful marketing campaign management and brand development.

• Strong understanding of digital marketing, social media platforms, and data analytics.

• Excellent written and verbal communication skills, with the ability to craft compelling narratives and engage diverse audiences.

• Demonstrated ability to lead and motivate a team, manage multiple projects, and work under tight deadlines.

• Creative thinking and problem-solving skills, with a keen eye for detail and a results-oriented approach.

What you can expect from us:

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life – including a full uniform, impressive room discounts and some of the best training in the business.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

IHG gives every member of the team the room they need to belong, grow and make a difference in a collaborative environment. We know that to work well, we need to feel well – both inside and outside of work – and through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace.

So, join us and you’ll become part of our ever-growing global family.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.