Job Information
Microsoft Corporation Partner Marketing in Tokyo, Japan
The Global Partner Solutions (GPS) team is a sales organization accountable for the commercial partner business at Microsoft, and the mission is to build and sell Microsoft Cloud applications, services and devices with partners, empowering people, and organizations to achieve more. Under GPS the Go-To-Market team mission is to develop the strategy and marketing approach for how we build, nurture, and engage the partner ecosystem to drive tech acceleration and customer outcomes.
The Partner Marketing role is key to Microsoft's Global Partner Solutions organization success. In this role, you will be responsible for Solution Area marketing execution aligned with Go-To-Market Solution Area strategic plans delivering outcomes through Solution Play /Industry/Segment Priority Scenario aligned investment, programs, campaign and incentive execution. You will drive impact aligned to Go-To-Market execution to meet or exceed scorecard metrics and revenue; and you will act as a One-Microsoft Leader, exploring synergies with other areas of the business to land and execute integrated GTM motions (segments, audience and solutions) in the market.
To be successful in this role, you must be able to provide marketing maturity input on Partner selection/funding allocation for GTM activities, driving joint GTM execution plan with selected CSP ( regional, local Direct and Indirect ) aligned to priority Sales Plays as part of Partner Business Plan (PBP) and augment with local initiatives connected to global strategies, executing planned campaign elements to ensure milestones are achieved and stakeholders remain aligned for Microsoft execution accountabilities, and deliver strong marketing execution and business results aligned to campaigns for prioritized Solution area demonstrating effective Area marketing governance to achieve business goals. This role is flexible in that you can work [up to 80%] from home.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
Understand Solution Area Business Opportunities and Competition in SMB Market/Area
Access market research and analysis to identify business opportunities and competitive landscape within the SMB segment of your market/area.
Stay updated on industry trends, customer needs, and competitor activities to inform strategic decision-making.
Land and Execute Available Campaigns/Programs/Investments/Incentives by Solution Area
Collaborate with Solution Area teams to land and execute targeted campaigns, programs, investments, and incentives for SMB partners.
Follow Microsoft sales stages and work closely with selected partners to drive sales acceleration and business growth.
Maximize partner adoption of SMB hero programs, ensuring optimal usage and return on investment (ROI).
Coach, Enable, and Prepare Partners for GTM Execution
Provide coaching, enablement, and support to partners in executing go-to-market (GTM) plans across all selling stages.
Guide partners in leveraging available incentives and investments provided by Solution Play to drive successful GTM execution.
Ensure partners are well-prepared and equipped to effectively promote and sell the Solution Area offerings.
Be a Visible Thought Leader for Solution Area and Business
Establish yourself as a thought leader in your respective Solution Area and the business, actively engaging in discussions with key stakeholders.
Drive continuous performance improvement by sharing actionable insights, learnings, and feedback with key stakeholders.
Leverage Partner and/or Partner Segment RoB for Execution Tracking
Utilize partner and/or partner segment RoB (Rhythm of Business) to track the progress of GTM execution.
Identify insights and opportunities for improvement, leveraging Partner Development Managers and Channel Sales teams to scale execution.
Monitor partner sales play GTM investment adoption, triangulate the impact on business performance, and make necessary adjustments to maximize revenue and consumption attainment.
Qualifications
Proven Partner Marketing Experience
Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND+5 years of demonstrated success in partner marketing, channel management, business development, alliance management within the technology industry and/or +3 years with SMB segment in marketing or sales
Record of accomplishment of executing impactful go-to-market strategies and driving sales acceleration through effective partner engagement.
Solution Area Knowledge
Understanding of the specific Solution Area relevant to the role, including its products, services, and competitive landscape in the SMB market.
Strategic Leadership
Strong leadership skills can lead and inspire a team of partners towards achieving business objectives.
Proven ability to develop and execute business initiatives, drive innovation, and adapt to evolving market conditions.
Results-Driven Mindset
A record of accomplishment of delivering measurable results and exceeding targets in partner marketing, revenue growth, and market share expansion.
Demonstrate analytical skills to track performance, identify opportunities, and optimize partner marketing investments.
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .
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