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IBM Program Director AI Developer Advocate in Sydney, Australia

Introduction

We are looking for a Head of AI Developer Advocacy to attract and engage developers, making watsonx one of the go-to platforms for AI experimentation. In this role, you will create high-impact content that resonates with developers, AI engineers, and our growing community across social media and developer platforms.

You will be the bridge between technical innovation and engaging communication—turning cutting-edge advancements into practical, hands-on resources that developers can use immediately. You’ll drive technical deep dives, tutorials, and interactive content that showcase key product features and engage developers on Discord, X (formerly Twitter), LinkedIn and in IRL events.

Your role and responsibilities

Whether it’s launching cookbooks the moment a new AI model drops, crafting engaging videos that break down real-world use cases, or leading interactive, live coding sessions, your role is to ensure developers don’t just hear about watsonx - they build with it.

Key Responsibilities:

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Lead the Developer Advocacy distributed team and our advocacy strategy for watsonx, positioning IBM as the premier AI platform for developers.

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Create and distribute high-quality technical content, including blogs, tutorials, how-tos, videos, and social media posts that showcase real-world AI use cases and product updates.

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Ensure content is both developer-friendly and widely shareable, making complex AI concepts easy to consume across platforms like X, Instagram, and LinkedIn.

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Engage actively with developer communities, answering questions, fostering discussions, and driving adoption via Discord, live streams, and AI events & hackathons.

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Collaborate with product teams to translate new features into compelling assets that resonate with developers.

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Produce and edit videos that highlight key AI features and concepts for social media and YouTube.

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Stay ahead of AI and tech communication trends, continuously evolving our content approach to maximize developer engagement.

Required technical and professional expertise

Qualifications:

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Technical Expertise: Proficiency in AI/ML, strong Python skills, with experience working with AI frameworks like LangChain, LlamaIndex, CrewAI. You’ll need to understand and explain watsonx features from a technical perspective.

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Content Creation: Proven experience creating technical content for developers, AI engineers, or a similar audience.

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Social Media Savvy: Deep understanding of how to create and promote technical content on platforms like X, Instagram, and LinkedIn.

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Community Engagement: Experience participating in or managing online communities, especially Discord or similar developer-focused forums.

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Communication Skills: Excellent written and spoken communication skills. Ability to break down complex topics into simple, engaging content.

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Portfolio: Proven track record of writing and producing technical content, with examples of previous work.

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Video Editing: Basic video editing skills are a plus but not mandatory.

Preferred technical and professional experience

Hiring manager and Recruiter should collaborate to create the relevant verbiage.

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