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The Coca-Cola Company Director, Franchise Operations, Liaoning in Shanghai, China

This position will report to Senior Operation Director, Northeast, Franchise Operations - CBL.

Franchise Operations Director - Liaoning, location in Shenyang

The Coca-Cola Company, a global beverage leader with a rich history and a portfolio of over 200 brands worldwide, is seeking a dynamic and experienced Franchise Operations Director . This role serves as the primary point of contact representing the total region portfolio and will steward the development of the brands with primary accountability of growing revenue, volume, share, and transactions. We are looking for candidates with bottling or general management experience that can build relationships and execute our strategies across our network.

What You'll Do for Us

Provide overall leadership to the Franchise Area. Lead, coach, or delegate where appropriate in below areas :

Develop Annual Business Plan and achieve annual business targets

  • Get aligned with local bottler on the strategies, annual business targets and annual budget.

  • Secure the compliance and execution of the business plan via effectively using various information.

  • Diagnose issues and drive action plans of local bottler to make sure business is running on track.

Explore local opportunities

  • Identify significant unexploited market opportunities and recommend plans on how to seize them

  • Introduce best practices of examples to local bottler to enhance system's ability.

  • Find and direct KO resource to support bottler to capture the opportunities for a faster growth

Understand the local consumers and customers

  • Be totally up-to-date with all relevant local consumers, customers and competitive trend

  • Regularly feed up latest market information to the system and interpret all research data to derive implication

  • Lead the process of local insight development

  • In the Market for achieving operational improvements & best in class market execution, bridging between OU & Bottler Leadership Team to plan and execute programs endorsed by the Franchise GM

  • Monitor bottler performance and identify bigger opportunities within the Franchise Areas

  • Work in conjunction with other OU functions to align strategy and resources

  • Engage and influence Bottler Head Office and Bottler GM for best-in-class local implementation based on superior consumer insights and an understanding of the industry landscape.

  • Support the bottlers with winning consumer marketing, trade, channel, RGM and other programs that they can readily use to drive growth and increase value.

  • Work with the bottlers to provide national, regional and local key customers with superior levels of customer service that create value for all parties.

Financial Custodian of the Franchise Area

  • Within budget restraint, ensure that the Franchise Area structure and resources are sufficient to achieve the targets

  • Ensure that the Franchise Area has an adequate system of financial control and that an appropriate system of internal controls is maintained.

Develop people and system capability and ensure a productive relationship with the bottlers at all levels

  • Build a strong team capable of working with the bottlers effectively to realize business targets. Develop the capability of team members by effective coaching, on-job-training and working with HR to ensure sustainable succession planning in place for critical roles

  • Assist and support the bottlers in building capability within their organizations.

  • Ensure that at all levels relationships with the bottlers are constructive and collaborative, and that Company/bottler interaction is focused on the need to win in the market and to create value for the system as a whole.

  • Operate as a senior member of the Region Franchises to represent in various business settings as required

Represent the Company and the system to external constituencies (consumers, customers, government, the media, the community etc) in the Franchise Area.

Qualifications & Requirements

  • Bachelor degree with more than 10 years business experience, among which min. 8 years in a managerial role, preferably in an international Company

  • In depth understanding, knowledge and practical experience in consumer marketing

  • In depth understanding, knowledge and experience in bottling operations

  • Has capability and authority to identify, act and execute agreed plans within the Franchise Areas

  • With substantial latitude in determine how to accomplish goals.

  • Excellent written, oral and interpersonal skills in English.

What We Can Do For You:

  • Exposure to World Class Leaders : Availability to global technology leaders that will expand your network and exposure you to emerging technologies and techniques.

  • Iconic Brand : Work on the most recognized brand in the world and be part of developing the brands next chapter.

  • Learning Culture : Access to resources and management programs that give you the resources to continually develop your skills and knowledge.

Skills:

Distribution Operations Management; Customer Relationship Management (CRM); Business Plan Implementation; Annual Business Planning; Financial Performance Management; Teamwork; Channels Strategy; Negotiation; Contract Management; Strategic Leadership; Capacity Planning

Annual Incentive Reference Value Percentage:30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

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