Easter Seals Jobs

DESCRIPTION

With support from the Retail Media Sponsored Ads Manager, you will create proposals and participate in client meetings to understand their needs . Managing end-to-end sponsored ad product campaigns for entry to mid-tier clients, you will handle keyword research, budget allocation, and performance analysis . You will monitor and optimize campaign performance using data and insights, conduct A/B testing, and stay current with industry trends and technologies.

RESPONSIBILITIES

Retail Media Strategy:

• Develop and execute retail media strategies aligned with overall business goals with support from Retail Media Sponsored Ads, Manager

• Collaborate with stakeholders and cross-functional teams , including brand management, product, and integrated marketing to align advertising strategies with overall business objectives.

• Create proposals with support from Retail Media Sponsored Ads Manager, that represent solutions designed around client goals.

• Participate in client meetings with support from Retail Media Sponsored Ads Manager to understand client needs.

Campaign Management:

• Manage end-to-end sponsored ad products campaigns for entry to mid-tier clients, including keyword research, campaign setup, and performance analysis.

• Manage ad budgets , including allocation of monthly budget and tactic level budget optimizations

• Troubleshoot and resolve any issues or challenges with campaigns , ensuring timely and effective resolution.

• Aid in campaign billing by reviewing for accuracy

• Perform detailed keyword research and competitive analysis to uncover new marketing opportunities.

• Respond to ad-hoc report requests and customize client performance tracking.

• Adheres to all processes associated with the role; recommends process streamlining / optimization.

Optimization & Performance Monitoring:

• Monitor and analyze campaign performance , leveraging data insights to optimize targeting, keywords, bids, and ad placements.

• Support post-campaign analysis, providing recommendations to promote repeat business .

• Provide regular reporting and insight updates on campaign performance to stakeholders and clients.

• Conduct A/B testing and experiment with different advertising approaches to identify successful strategies.

Industry Knowledge & Proficiency:

• Understanding of 2 or more retail media solutions (Amazon , Walmart, Target/Roundel, Instacart ) and associated ad technology (AMC, Criteo, Citrus Ads, Skai)

• Proactive in seeking out industry trends, algorithm updates, and competitive landscape to proactively adapt strategies and maintain a competitive edge .

QUALIFICATIONS

Education:

• Associate’s degree

• At least 1 year of experience in managing retail media sponsored ads (Amazon, Walmart, Target, Instacart) with a track record of achieving client objectives.

• Understanding of performance marketing, conversion optimization , and online customer acquisition.

• Familiarity with ad technology that supports retail media solutions, such as Skai, Hellium10, Pacvue, Analytic Index, Amazon Marketing Cloud, Intent wise)

• An exceptional eye for detail, analytical and ability to solve problems given the fast-paced nature of our division, the aptitude to multitask.

• Command of essential Microsoft Office applications, and Excel with the ability to use formulas , functions, and pivot tables at an entry to intermediate level.

• Adept in project and campaign management across concurrent clients and campaigns.

• Strong verbal and written communication

• Ability to nurture collaborative relationships and work to resolve issues cross-functionally.

ABOUT US

Acosta and Mosaic are the sales and marketing powerhouses behind the most recognized and proven brands with top retailers in the United States and Canada. We offer flexible services that maximize efficiency. Acosta has the talent and technology to build data-, reach- and relationship-driven strategies to execute those strategies, and the tools to monitor, track and optimize metrics-based results for customers and retailers.

Acosta and its subsidiaries, in good faith, believes that this posted range of compensation is the accurate range for this role at the time of this posting. Acosta may ultimately pay more or less than the posted range depending on candidate qualifications and locations. This range may be modified in the future.

Acosta and its subsidiaries is an Equal Opportunity Employer

We are committed to providing accommodations for persons with disabilities. If you require accommodation, we will work with you to meet your needs, to the extent required by law.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. Mosaic reserves the right to modify all or part of any job descriptions at its discretion in order to meet and or exceed the needs of the business.

By submitting your application you agree with and accept the Acosta Privacy Statement and Terms of Conditions.

Acosta et Mosaic sont les forces motrices en matière de ventes et de marketing derrière les marques les plus reconnues et éprouvées auprès des principaux détaillants aux États-Unis et au Canada. Nous proposons des services flexibles qui maximisent l’efficacité. Acosta possède le talent et la technologie nécessaires pour élaborer des stratégies axées sur les données, la portée et les relations, afin de mettre en œuvre ces stratégies, ainsi que les outils pour surveiller, suivre et optimiser les résultats basés sur les indicateurs pour les clients et les détaillants.

Acosta et ses filiales , de bonne foi, estiment que cette fourchette de rémunération affichée est la fourchette précise pour ce poste au moment de cette publication. Acosta pourrait finalement payer plus ou moins que la fourchette affichée en fonction des qualifications des candidats et des lieux. Cette fourchette peut être modifiée à l’avenir.

Acosta et ses filiales sont des employeurs offrant l’égalité des chances .

Nous nous engageons à fournir des aménagements pour les personnes handicapées . Si vous avez besoin d’un aménagement, nous travaillerons avec vous pour répondre à vos besoins, dans la mesure requise par la loi.

Les déclarations ci-dessus ont pour but de décrire la nature générale et le niveau de travail effectué par les personnes affectées à cette classification. Elles ne doivent pas être interprétées comme une liste exhaustive de toutes les responsabilités, tâches et compétences requises du personnel ainsi classé. Mosaic se réserve le droit de modifier tout ou partie des descriptions de poste à sa discrétion afin de répondre aux besoins de l’entreprise, voire de les dépasser.

En soumettant votre candidature, vous acceptez et acceptez la Déclaration de confidentialité d’Acosta et les Conditions d’utilisation .

Acosta, and its subsidiaries, is an Equal Opportunity Employer

Job Category: Marketing

Position Type: Full time

Business Unit: Digital Commerce

Salary Range: $61,500.00 - $75,000.00

Company: Acosta Employee Holdco LLC

Req ID: 1785