Job Information
Sanofi Group E-commerce Lead, CZ&SK in Praha, Czech Republic
E-commerce Lead CZ/SK
About Sanofi Consumer Healthcare
At Sanofi Consumer Healthcare (CHC), our ambition is to be the best Consumer Healthcare business in the world. We are driven to serve healthier, fuller lives for consumers by offering a wide range of solutions across five main areas: Nutritional Health, Digestive Health, Cough & Cold, Allergy, Pain Care.
About the role
Sanofi is committed to bringing innovative self-care solutions to people all over the world to manage their personal health so they can live healthier, fuller lives.
The purpose of this role is design and implementation of the marketing & medical strategy for the CHC portfolio in order to achieve profitable growth. The result of the actions is an increase in sales and market share in the online channel and better brand exposure in online pharmacies. The eCommerce presence strategy is created as part of a brand marketing strategy approved by the superiors.
Your main responsibilities:
Close cooperation with omnichannel KAMs, digital, marketing and other departments
Supervising the activities of Pharmaceutical Representatives and KAMs in activities with online pharmacies
Leading and supporting omnichannel transformation in CZ/SK
Preparation, implementation and evaluation of promotional plans in online pharmacies
Co-preparation, implementation and evaluation of brand campaigns in eCommerce channel, including: on-site, off-site and E2E campaigns.
Support for Key Account Managers and Pharmaceutical Representatives in building relationships with existing and new retailers
Responsibility for maintaining the agreed level of GtN expenses and positive P&L of clients, and optimization of marketing activities in order to maximize their effectiveness
Implementation of the strategy in line with the goals set for CZ/SK at the local and global level in the area of sales results and Market Share of brands in the online channel
Preparation of content materials for online pharmacies in order to increase the attractiveness of product cards and coordinating cooperation with agencies
Preparation of market analysis as part of ongoing e-marketing projects
Tracking the activities of the competition and market trends
Representing Sanofi CHC in collaboration with global structures to report local performance and transplant best practices from other markets
Representing Sanofi CHC in collaboration with omnichannel pharmacies, pure players and marketplaces.
Conducting trainings for the sales team to increase competences in the area of online sales
Conducting training for the marketing team in order to increase competences in the field of preparing materials and strategies for online activities
Requirements:
University degree
At least 3 years’ experience of sales, ideally in e-commerce and track record of growing and developing those channels
Experience in pharma industry will be an asset
Knowledge of e-commerce / digital
Commercial mindset, focusing on short and long-term results
Project management skills
Self-driven, highly motivated
Experience in driving strong customer partnerships
Analytical and strategic thinking, creativity
Presentation and organization skills
Fluent English and Czech
Looking in the future and searching for new solutions
Pursue progress , discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)
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