Easter Seals Jobs

Main purpose of the job:

Builds key categories at Accounts by long term strategic approach. Maximize profit for Philips and customer (win/win) by smart investment plan. Build the trust at customers by Shopper expertise and instore excellence ownership: 4Ps (right Product, Price, Placement, Promotion)

Main tasks in the job:

• Build Shopper knowledge and understanding per Channel/Account

• Develop and implement an annual TSM Activation Plan based on TSM strategies at Channel/Account incl. A&P budget plan

• Define and implement together with KAM long term strategic Account plans

• Define and implement 4P strategy (Product, Price, Place, Promotion) per Channel/Account

• Develop Listing proposal per Channel/Account (right products, at right price levels listed)

• Develop Merchandising guidelines per Channel/Account

• Build and execute in-store/online activation campaigns as an extension of consumer campaigns (ATL/BTL/Account activation synergy)

• Ensure perfect execution of Philips campaigns at Accounts

• Define and evaluate KPIs of key marketing activities at Accounts

• Build Concept sell presentations for the key launches/projects together with the KAMs

• Drive projects to improve Sales Fundamentals at customers, regular evaluation (In-house share, Shelf share, Listing, Distribution,..)

• Manage Account level promotions/demodays/promoters/SDA assistants

• Manage Account level motivation programs and product trainings for Shop floor staff

• Manage A&P budget for Selected Accounts - planning, tracking, evaluation of A&P spending

• Ensure in time delivery of customized POSM to drive Philips in-store/online visibility

• Evaluate the ROI on key promotions and implements improvements in the future plans

Education and knowledge requirements:

• University level education

• Minimum 3 years’ experience in Trade Shopper Marketing and/or Sales Account role

• Strong negotiation, communication & analytical skills, ability to interpret data

• English language knowledge and skills

• Czech/Slovak native is a must

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

• Learn more about our business.

• Discover our rich and exciting history.

• Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

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