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As a Sr Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through strategic marketing initiatives. You will be accountable for developing and executing customer marketing strategies that align with business objectives. Collaborating closely with cross-functional teams, including sales and product management, you will understand customer needs and develop targeted campaigns. Your expertise in analyzing market trends and customer data will enable you to identify growth opportunities and provide insights for improvement. Additionally, you will play a guiding role by guiding and mentoring junior team members, fostering a culture of innovation and excellence.

You will report directly to our Sr Director, Global Marketing and you’ll work out of our Norcross GA or Clearwater FL location on a hybrid work schedule.

In this role, you will impact the company by driving customer satisfaction, loyalty, and the achievement of business goals.

KEY RESPONSIBILITIES

• Develop and execute customer marketing strategies to drive engagement and loyalty

• Collaborate with sales teams globally to understand customer needs and create targeted marketing campaigns

• Create and manage marketing programs, including email campaigns, social media promotions, and customer events

• Analyze market trends and customer data to identify growth opportunities

• Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement

• Manage the customer journey, ensuring a seamless and personalized experience across all touchpoints

• Utilize marketing automation tools and CRM systems to optimize campaign performance and track customer interactions

• Collaborate with cross-functional teams, including product management and creative services, to develop compelling marketing collateral and assets

• Stay up to date with industry trends and best practices in customer marketing, bringing innovative ideas to drive continuous improvement

• Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget

• Support the planning and execution of industry events and Honeywell-led customer events

BENEFITS

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit https://benefits.honeywell.com/

U.S. PERSON REQUIREMENTS

Due to compliance with U.S. export control laws and regulations, candidate must be a U.S. Person, which is defined as, a U.S. citizen, a U.S. permanent resident, or have protected status in the U.S. under asylum or refugee status.

YOU MUST HAVE

• 3+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategies

• Strong analytical mindset with the ability to interpret data and make data-driven choices

• Excellent communication and people-oriented skills, with the ability to build relationships and effectively convey ideas

• Experience with marketing automation tools and CRM systems

• Strong problem-solving skills and ability to think creatively

• Results-oriented mindset with a focus on achieving measurable outcomes and exceeding targets

WE VALUE

• Bachelor's degree

• Teamwork and collaboration, as we believe that the best results are achieved through collective effort

• Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement

• Customer-centric mindset, as we prioritize insight and meeting the needs of our customers

• Passion for marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of customer engagement strategies

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.