Job Information
Publicis Groupe Planner, Strategy & Investment in New York, New York
Company Description
Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visitwww.zenithmedia.com
Job Description
We are currently looking for a Planner, Strategy and Digital Investment to support the day-to-day Media Planning and Strategy functions for our client. This person will assist a team in the development, execution, and stewardship of media plans for client’s business and report directly to the Supervisor, Strategy and Digital Investment.
Role Objectives:
Responsible for contributing to the development and execution of strategic approach and tactical plans across multiple brands within a CPG client
Assist in development of digital RFPs and brief vendors
Create and review plans based on a brief and ensure planned metrics are accurate
Present media plans and provide plan maintenance including objectives/strategies and updates
Create and send insertion orders in Prisma and traffic tags
Own weekly pacing document and present to clients during status
Maintain stewardship of competitive analysis using Strategy software to assess media schedules of competitors, interpret data and draw conclusions
Prepare and update flowcharts and budget trackers
Prepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiations
Review and verify media buys to ensure proper execution
Contribute to billing reconciliation process and negotiate invoice discrepancies with partners
Qualifications
B.A. or B.S., in Marketing, Advertising, or related field preferred
1+ years of experience in media planning/strategy
Agency experience highly preferred
Preferable Computer Skills/Software Knowledge: Microsoft Suite, Prisma, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Mbox, MRI/GfK, GWI
Basic knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business
Demonstrate ability to learn new propriety software and processes quickly and proficiently
Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment
Meet client and internal deadlines and obligations
Manage projects, resources, stakeholders, and participants
Be a resource to others in the resolution of complex problems/issues
Additional Information
Compensation Range: $51,000 - $73,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/28/2024.
All your information will be kept confidential according to EEO guidelines.
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