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Warner Bros. Discovery Director, CNN Integrated Content Development in New York, New York

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

To see what it’s like to work at CNN, follow @WBDLife on Instagram (http://instagram.com/wbdlife) and X (http://twitter.com/wbdlife) !

Director, CNN Integrated Content Development

Your New Role..

The Director, CNN Integrated Content Development is the digital editorial lead for the award-winning CNN Originals group, which includes CNN Original Series, CNN Films, CNN FlashDocs, The Whole Story with Anderson Cooper , and CNN Studios. The Director is responsible for pitching, producing, and commissioning compelling multiplatform content, including video, audio, interactive, and text to foster deep audience engagement with our storytelling. This role requires pitching newsworthy framing and visually stunning assets to ensure CNN Originals connect with audiences on multiple platforms – from newsletters to podcasts to digital video series. In this role, you will be a deft and creative storyteller with a never-ending list of ideas and an eagerness to collaborate with partners across the organization. To excel in this role, you should have a gift for connecting disparate teams; an obsession with planning; and a love for creating sparkling content that grabs audiences with the stories they want most.

Your Role Accountabilities…

  • Lead content strategy and multiplatform planning for all CNN Originals projects including CNN Original Series, CNN Original Series, CNN Films, CNN FlashDocs, The Whole Story with Anderson Cooper, and CNN Studios.

  • Pitch and produce compelling multiplatform content for digital audiences, including feature articles, interactives, and other innovative storytelling methods.

  • Identify fresh integration opportunities across the organization, from events to newsletters to podcasts.

  • Coordinate planning for CNN Originals with editorial partners within CNN Digital

  • Partner with social leads on comprehensive social campaigns (Instagram, Twitter, YouTube, TikTok, Snapchat, Pinterest, and Facebook).

  • Develop content strategies for sponsorship opportunities.

  • Maintain show landing pages and create a programming bin for homepages (desktop, mobile web and app).

  • Closely monitor story and video performance data for both on- and off-platform and apply learnings to future efforts.

Your Qualifications & Experiences…

  • 10+ years’ experience

  • Digital media experience is required. News experience is strongly preferred.

  • Strong communication, collaboration, organization, and interpersonal skills.

  • Self-motivated, reliable, and able to work and think independently while being a solid team player.

  • Solid writing and video editing and online production skills.

  • Working knowledge of Adobe Premiere, Final Cut Pro or similar editing system.

  • Mastery of web video and social media sites.

  • Visual and presentation aptitude.

  • Flexibility and ability to multitask and adapt to rapidly changing programming landscapes.

  • Must be able to work holidays and weekends on a seasonal basis and as needed throughout the year.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $122,504.00 - $227,508.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

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