Job Information
Revlon Assistant Manager, Paid Media in New York, New York
Description
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
Overview:
The position of Assistant Manager, Media will play an important role in the creation, execution and management of our Revlon North America (US & Canada) paid media strategies across all Revlon brands.
The main responsibilities of the role are supporting the implementation and optimization of well-rounded paid media campaigns crafted to deliver against core business objectives.
The role will partner closely with many cross functional teams including Brand Marketers, Insights Analytics, Commercial/Sales, Digital Marketing as well as our Agency Partners and Media Vendors and will support paid media efforts across ALL Revlon brands and ALL Media types (national, and retail media).
This role reports directly to the Director, Media, and will actively be supporting the National Media Manager and Retail Media Manager in their day-to-day job functions.
Responsibilities:
Support the development and execution of comprehensive paid media strategies to promote our brands and products, including objective setting, audience development and channel/tactic/partner selection.
Work collaboratively across the organization and externally in brand, media, PR/social, insights, analytics, sales teams to drive integrated marketing plans across all consumer touchpoints.
Help identify brand partnerships and activations that are grounded in compelling insights, are culturally relevant and deliver on communication objectives and strategies.
Assist in the Media AOR’s development and execution of paid media plans.
Leverage data analytics tools to gather insights, supervise key metrics and generate recommendations to improve campaign efficiency and effectiveness - provide a constructive point of view on program performance data and tactical campaign elements – creative, audiences, ongoing optimizations, all with the goal of delivering on campaign KPIs and business sales goals.
Drive media innovation and thoughtful test and learn solutions across digital media tactics.
Maintain pulse on marketplace and cultural trends and provide actionable insights and direction, drive thought leadership beyond the day to day.
Ongoing media budget management and collaboration with our Finance/Operation counterparts
Internal point person for all media invoicing, and vendor payments
Manage and own key team documents to facilitate team organization i.e. budget/invoice process, flowcharts, creative specs, reporting calendar, promotional calendar, etc. and take every opportunity to refine, optimize processes to work smarter and more efficiently.
Who you are:
Passionate about the ever-evolving media landscape and consumer behavior
Data-lover who can identify actionable insights from robust marketing analytics.
A rapid learner who thrives in a fast-paced environment, has a constant thirst for knowledge and continuous curiosity.
Multi-tasker who can balance competing priorities and timelines.
Collaborator who thrives in dynamic teams and understands cross-functional implications of business decisions.
Extremely organized, has a high level of initiative, assertiveness, and self-direction.
Required Qualifications:
Bachelor’s degree
2-3 years of experience within media and/or integrated marketing, agency or brand
Agency experience preferred.
Strong project management and cross-functional collaboration skills; proven ability to build relationships with internal and external stakeholders.
Knowledge of how to mine insights and apply to media strategies/plans.
Experience in media analytics, including brand lift, MMM, site analytics, etc.
Demonstrated creativity, curiosity, and critical thinking skills.
Ability to prioritize multiple (overlapping) workstreams and hard-working teams in a fast-paced environment.
The base pay range for this position in New York City is $80,000 and $90,000/year; however base pay offered may vary depending on skills, experience, job-related knowledge, and location. Certain positions may also be eligible for short and/or long-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy. Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Employees are also enrolled in our company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled).
Employees will also receive 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year.
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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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