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Avery Dennison Connected Packaging Market Development Manager (MDM) in Mentor, Ohio

Company Description

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Our products and solutions include labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and a variety of products and solutions that enhance branded packaging and carry or display information that improves the customer experience. Serving an array of industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2023 were $8.4 billion. Learn more at www.averydennison.com.

At Avery Dennison, some of the great benefits we provide are:

  • Health & Wellness benefits starting on day 1 of employment

  • Paid parental leave

  • 401K eligibility

  • Tuition reimbursement

  • Flexible work arrangements

  • Employee Assistance Program eligibility / Health Advocate

  • Paid vacation and Paid holidays

Job Description

The Market Development Manager (MDM) is responsible, working closely with our Global Commercial organization, for driving top line growth and developing new business opportunities utilizing a full suite of Avery Dennison digital solutions with customers. You will work closely with the Sales, Product Development, Digital and Innovation teams to identify and evaluate opportunities that convert into new or incremental sales.

Areas of Focus

Reusable Packaging / Circular Economy / Loop Systems

RFID Solutions / Encoding / Converting

Digital Identity / Digital Product Passport (DPP)

Item-level Inventory Management

End-to-End Visibility

Your key responsibilities include the following but not limited to:

  • Identify, assess, develop and manage new programs and business opportunities associated with Avery Dennison’s digital solution solution portfolio, working closely with customer deployment teams to deliver successful commercialization 

  • Connect to the external ecosystem to identify business partners and explore existing players in the digital label space

  • Develop and maintain a pipeline of ecosystem partners for present and future collaborations

  • Surface new ideas, products applications and solutions to R&D, innovation and commercial teams

  • Drive specific H2/3 innovation projects, including internal stakeholders, external companies and push through stage gate process

  • Closely collaborate with our internal teams providing common enablers across verticals in order to be able to leverage their support for your projects.

  • Collaborate with our legal and sustainability teams to follow the legislation around PPWR, digital product passports (DPP) and identify digital opportunities in circular packaging

  • Ability to translate complex technical information for non-technical audiences

  • Develop and maintain working relationships with business partners

  • Act as a business innovation lead for customers’ and prospects’ strategic digital initiatives such as supply chain transparency and efficiency, digital consumer engagement, etc.

  • Work with prospective customers to identify unmet needs, and present compelling solutions

  • Initiate, determine, and present ROI business case analysis for customer opportunities

  • Surface new ideas, products applications and solution to development teams

  • Collect and prioritize solutions and technical feedback with solution development teams

  • Incorporate knowledge of the industry to partner with stakeholders to develop market right solutions, support materials and pricing recommendations across all digital solutions

  • Stay abreast industry trends by attending trade shows, events, webinars and staying on top of market insights as well as global branding trends via market research reports

  • Collaborate with other business units to evaluate volume, identify trends, ensure quality

Qualifications

  • Bachelor's degree required with a major in Computer Science, Marketing, Business, or a related field strongly preferred

  • 5+ years of experience in RFID, business development or sales

  • Deep understanding of RFID technology and its applications

  • A demonstrated track record in developing and executing new business opportunities 

  • Ability to develop go-to market strategy, as well as execute activities

  • Have a solid understanding of finance and ROI analysis

  • Detail oriented, project management and communication skills a must

  • Strong influencing skills and storytelling skills and ability to champion projects both cross functionally and vertically within the organization

  • Excellent interpersonal, written communications, and organizational skills

  • Knowledge of portfolio management theory and practice

  • Strong working knowledge of the external landscape and associated dynamics that influence emerging market requirements.

  • Cross functional leadership experience both inside and outside of marketing is preferred

  • Strategic thinker with keen problem solving capabilities and proven track record of execution

  • Creativity, out of the norm thinking around what is possible

  • Ability to travel frequently

     

Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

If you require accommodations to view or apply for a job, alternative methods are available to submit an application. Please contact (440)534-6000 or NA.TA.Operations@averydennison.com to discuss reasonable accommodations.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled

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