Job Information
House of Blues Commercial Manager of Revenue and Product in Melbourne/Naarm, Australia
Job Summary:
THE TEAM
The Commercial team are responsible for generating commercial revenue streams for the Ticketmaster business throughout Australia and New Zealand, via both B2B and B2C channels.
THE JOB
The Commercial Manager-Revenue & Products is responsible for growth initiatives related to non-ticket sales including and not limited to advertising & sponsorship, ancillary and new commercial products and opportunities. Heavily focussed on building upon our successful suite of B2B and B2C offerings, while exploring and delivering new revenue streams.
This role will also be responsible for developing, growing, and setting the strategic direction for new and existing advertisers and partners and designing and implementing digital marketing campaigns .
In the rapidly growing B2B space, we have been building our tools to cater for our client and partner need s . It is a must to find ways to reach a wider audience, along with staying up-to-date with new product initiatives from across the e-commerce world.
The commercial team is fast paced and requires a well-organised person to stay on top of the exciting and ever-changing workload.
WHAT YOU WILL BE DOING
Man age and lead across a portfolio of commercial and ancillary products, protect revenue and innovate in our next phase of growth.
Engage internal stakeholders and ticketing clients across our breadth of commercial & ancillary products, with a focus on education and client adoption.
Support in identifying , planning and launching new commercial product opportunities and define go-to-market strategy.
D ay to day management of Ticketmaster Australia and New Zealand’s key partners & sponsorships, with a focus on client growth and retention .
D evelop & support in execut ing advertising campaigns , including optimising, monitoring and reporting to ensure c ampaign and client requirements are met.
Pr epare tailored responses to media briefs and present concept to new and existing partners with a focus on expanding our client portfolio .
Provide coaching, support and direction to your team to ensure operational and administrative requirements are delivered at a high standard across portfolio of commercial & ancillary products .
Facilitate stakeholder engagement opportunities to drive growth strategies .
Provide reporting on business operations and performance.
Develop annual partnership a ccount p lans to review current partnership s and identify strategic growth opportunities based on their needs and objectives .
Work closely with the Marketing team to create and execute campaigns utilising key partner channels to maximise tickets sales.
Grow commercial revenue aligned with the company OKR’s.
Oversee i nvoicing and ensure accurate month end settlements are submitted to Finance each month .
WHAT YOU NEED TO KNOW (or TECHNICAL REQUIREMENTS)
E xperience in an ecommerce business responsible for revenue budgets .
Experience in managing a diverse range of commercial client portfolios .
A n understanding of key concepts, products and processes of the digital media landscape and reporting metrics .
E xperience with HTML and eCommerce products such as Salesforce Marketing Cloud and Google Analytics is preferred.
Goal focussed and driven to meet KPI’s around ancillary revenue.
Highly developed oral and written communication skills and the proven ability to interact with a broad range of partner senior staff, technical specialists and other industry stakeholders.
A demonstrated understanding of sponsorship and partnership development with a proven track record in service delivery, especially in relation to a range of large national and international brands.
Strong commercial acumen, with excellent presenting and negotiation skills.
Proficient in Microsoft Office, particularly Powerpoint and Excel.
Technology savvy and fluent.
YOU (BEHAVIOURAL REQUIREMENTS)
An enthusiasm for building and nurturing long standing relationships and driving towards financial goals .
Proactive attitude to growing commercial revenue and introducing initiatives to ensure our markets are getting the most from their commercial channels .
Proactive preparation & execution of short-and-long term strategic plans.
Strong communications and presentation skills.
Excellent organisation and project management skills with a proven ability to deliver required outcomes under strict deadlines and to a high standard.
Proven time management skills and ability to manage multiple stake holder and partner requirements simultaneously.
Superior planning skills with a high level of attention to detail.
Ability to work effectively on an individual basis and within a team framework.
Proven ability to lead and motivate a team .
Ticketmaster Core Values
Rock Solid Reliability – I earn the trust of clients, co-workers and fans; I set clear expectations; I deliver high quality work on time and on task; I take the time to do things right
Winning Teamwork – I collaborate with others; I share information openly; I listen and take time to empathise and understand where others are coming from; I show recognition and appreciation for the contributions of others
Act with Integrity – I am proud of the way I represent myself and the company to others; I act with good intentions; I have direct, honest conversations while creating a safe work environment for open dialogue; I represent information and data accurately and completely
Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive
EQUAL OPPORTUNITIES
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.
CULTURE
We have a ‘Fan First’ mindset, placing customers at the heart of everything we do. Whether working behind the scenes or engaging directly with the ‘Fan’ you will be part of a culture that supports and enriches the fan experience. Your work, our passion… delivering world class experiences – Fan First.
You would have got a first feel of what it is like working at Ticketmaster through our career site and looking at our Ticketmaster Values. Are you ready to start your journey with us? One of your first stops would be our Going Live Session, our own way of welcoming you to Team Ticketmaster .
Ticketmaster is the world’s largest ticket marketplace and the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centres and theatres, Ticketmaster now processes over 500 million tickets. As part of Live Nation Entertainment, the largest live entertainment company in the world, Ticketmaster is traded on the New York Stock Exchange as NYSE: LYV.
Ticketmaster operates in over 30 countries across North America, South America, Europe and Asia Pacific. Overall, the company employs over 6,500 individuals. Ticketmaster was established in Phoenix, Arizona in 1976.
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