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Nexstar Media Group Coordinator I, Digital Media in Lubbock, Texas

The Digital Media Coordinator helps station to attract new digital audience members and to increase the interaction between our newsroom and digital audience members.

  • Generate, edit, publish and share daily content including but not limited to news content that builds personal audience connections and encourages audience members to interact

  • Locate or generate appropriate non-news content for the same purposes

  • Moderate all user-generated content

  • Respond to private messages, and direct messages received on social media

  • Respond to user generated content

  • Collaborate with other departments (sales and promotions) to manage social media posting for effectiveness, and reputation

  • Execute a social media strategy through platform determination, goals and metrics, messaging and audience identification

  • Research social media trends (while also analyzing internal social data/metrics) and recommend updates and changes to the social media strategy

    Requirements & Skills :

  • Excellent presentation and communication skills

  • Social networking skills

  • Good sense of what’s newsworthy

  • Knowledge of online promotions and/or marketing

  • Positive attitude, detail and audience oriented, good multitasking and organizational skills

    Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

    EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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