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Publicis Groupe Strategy Director in London, United Kingdom

Company description

Saatchi & Saatchi Wellness is a full-service creative agency operating in the health and wellness space. Our purpose is to unleash the ‘Wellness Effect’ in every person through meaningful personalised experiences, because we achieve greater outcomes when we are fully engaged in our wellness. We believe when our people do well, our work does well, our clients do well, and our patients do well, inspiring even more wellness in the world. We sum it up in two small words… Do Well.

That’s the what, but the how is guided by four defining principles – curious, creative, discerning, brave. These are the values we look for and nurture in others and ourselves, underpinning as they do a culture of collaborative entrepreneurialism that drives high-performance.

Overview

We’re looking for someone who’s looking for something. Someone who’s not quite content with where they are and what they’ve got. Someone who spends their time dreaming, making, doing, building, creating. Someone with the intelligence to think, challenge, and push things into unexpected places, without pushing people into unpleasant places. Someone who doesn’t believe rules are absolute or good enough is good enough. We’re looking for someone special. Maybe that someone is you?

This role will suit an experienced and ambitious senior strategist looking for the opportunity to step up and join a fast-growing team. Healthcare experience is essential and you must be well-versed in leading the strategic capability on major global business and overseeing planning across a portfolio of accounts. As well as your skills and experience we’ll look closely at what you bring to the role in terms of personality and style.

We’re an energetic team, with a shared purpose to do outstanding work in health and wellness, and we are looking for fresh ideas and energy that will move the agency forward. The job requires collaboration, creativity and resilience; being there for your team when things get challenging is essential.

Responsibilities

  • Lead cross functional commercial, marketing, brand and creative strategies

  • Distil complex go-to market strategies into simple, winning strategic stories

  • Understand the client business from a franchise or portfolio level where required and join the dots across complex portfolio, advising client teams on big picture portfolio strategies and co-positioning

  • Manage complex creative and portfolio architecture across multiple audiences, objectives and stakeholders

  • Integrate equity management tools and measures into strategic brand planning and can steer brand communications to drive brand value

  • Facilitate multi-team and multi-agency briefing process, leading strategic and tactical briefs across accounts

  • Build, support and defend the best possible creative product through solid strategic argument

  • Lead the creative validation and concept testing process without losing creative excellence, taking clients along on the creative journey

  • Partner with scientific strategists, leveraging their insight and deep scientific understanding to build superior evidence-based strategy, ensuring scientific insight is pulled through into commercial and creative strategy

  • Take leadership in development of omni-channel comms planning for clients

  • Champion innovative channel ideas driven by insight and data, and find new creative platforms to reach customers, integrating strategy, creativity and technology

  • Lead the team in data and analytics to help measure and track communications

  • Manage research and insight design, translating data into compelling insight

  • Lead audience interviews/surveys to extract insight

  • Monitor client and competitor activity, keeping on top of market trends, M&A, new product launches, market and brand growth statistics and market financial reports as well as identifying new business opportunities to bring to the agency

  • Own strategy and lead presentations in large scale pitches, client meetings and workshops

  • Construct, run and moderate workshops from large to small client teams, across all strategic situations – commercial, go-to-market, creative and communications

  • Work with the account team to grow existing business, with proven experience in delivering organic growth

  • Line manage and mentor others in the team

  • Lead the development of planning tools and defining the strategic way of working for the brand strategy team

  • Actively network across the agency and the Groupe, looking to access tools and skills to bring innovation to the agency

  • Play a key part of the strategic team at Saatchi Wellness, working with the Head of Strategy to set the direction and agenda for the broader cross disciplinary team

Qualifications

  • Demonstrates energy and enthusiasm, with a strong ability and passion to roll your sleeves up and deliver the work

  • Experience of strategy/planning at a senior level within a marketing or creative agency

  • Be confident leading the strategic capability on large global accounts

  • Commercial experience from within the pharma/healthcare industry and/or consumer health & wellbeing experience

  • Experience of senior stakeholder management and senior client management

  • Mastery in a comprehensive suite of strategic tools that can be drawn on for any given challenge, constantly looking for new ways of working and thinking that will deliver innovation to the business, whilst being grounded in core brand planning capabilities

  • Proven ability to work on a wide range of accounts and projects and be able to take most client requests in your stride – with a calm approach regardless of the deadline

  • Complete understanding and knowledge of commercial brand strategy

  • Line-management experience, and passion to support individuals’ development must be a priority

  • Experience in managing brands across multiple stakeholders, understands brand lifecycles and how to evolve positioning

  • Excellence in PowerPoint, and visualisation of concepts and data. Can bring to life a compelling strategic story on screen, simply, beautifully with an extremely high level of professionalism

Additional information

Saatchi & Saatchi Wellness has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.

  • “YOU” DAYS – flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.

  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.

  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.

  • FLEXIBLE WORKING & BANK HOLIDAY SWAP You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.

  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page (https://www.publicisgroupeuk.com/careers/) which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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