Job Information
Publicis Groupe PPC Account Manager in London, United Kingdom
Company description
Who We Are in the UK?
Spark Foundry, the Acceleration Agency.
We help brands to identify, learn and respond to opportunities faster than the competition.
Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.
We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future.
Come be an accelerator with us.
How we accelerate
Planning : an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
Intelligence : a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
Trading : a model built on flexibility and trusted relationships, underpinned with bold guarantees
Relationships : a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency
People : a strong history of recruiting talent from diverse backgrounds and accelerating their careers
Our Commitment
We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.
As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.
Overview
CLIENTS – TRAVELODGE, CINEWORLD
An excellent opportunity to work with the UK's largest independent hotel brand with over 570 hotels across the UK – Travelodge. The other client in this portfolio is Cineworld offering the chance to work on a leading UK cinema chain driving activity across search.
These accounts are fast paced and innovative, very performance driven and are leaders in growing their digital presence. Spark Foundry manage Search activity allowing this role to have access and visibility to these PPC channels.
OVERVIEW OF ROLE
Great opportunity for a talented Account Manager or an eager to learn Senior Exec looking for their next step in digital.
This role focuses on delivering best in class campaign activation across PPC channels with an even split across PPC. Working very closely with the PPC Account Director; you will be expected to lead the client communication and support the team in expanding the Paid Search footprint. Strong Paid Search experience across all major channels is essential to this role.
Your role will be to ensure the PPC media strategy is executed, from implementation to optimization and reporting. You will have your own campaigns to run but also get a chance to delegate and oversee some Execs.
Career progression and training opportunities available to the right candidate.
Responsibilities
RESPONSIBILITIES
As PPC Account Manager you will be overseeing the team responsible for the day to day running and optimisation of PPC accounts with the role including but not limited to;
Responding to briefs using a wide range of tools and platforms including Google Ads, Microsoft Ads and SA360
Management of daily tasks to junior team members
Regularly audit accounts to improve performance
Support the AD on client meetings as needed
Create media plans and provide spend forecast
Creation of documents to showcase performance and provide in-depth analysis of results
Campaign activation and optimisation across PPC campaigns with the exposure to other digital channels
Qualifications
MINIMUM REQUIREMENTS
Active hands on experience in a PPC role and confident working across both PPC and Paid Social
In-depth experience and understanding of PPC across key suppliers - Google Ads and Bing
Active experience working with campaign & bid management software (Search Ads 360)
Good presentation skills and inter-personal relationship skills. Candidates must have the ability to communicate complicated concepts simply and effectively
Proficient in Microsoft Office solutions – particularly Excel and Powerpoint
Web Analytics understanding, particularly Google Analytics
Experience with budget forecasting and planning
Additional information
Spark has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;
WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page (https://www.publicisgroupeuk.com/careers/) which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
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