Job Information
Western Digital Technologies Amazon Marketing Specialist - North America in Irvine, California
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Create and maintain product listings including full set-up and detail page maintenance
- Proactively solve Amazon account listing issues
- Strategize, review, and provide detailed feedback on graphics and copy to improve quality
- Develop and execute marketing plans on Amazon.com and Amazon.ca
- Manage and optimize Amazon Sponsored Ads / AMS campaigns against goals and KPIs
- Collaborate with media account executive to develop DSP campaigns generating awareness for focal product lines
- Support major seasonal events with on and off-site marketing initiatives
- Manage MDF budgets and accrual programs
- Develop a close working relationship and coordinate key channel objectives with multiple business orgs (e.g. Sales Managers, Business Marketing Leads, Product Marketing Owners, etc.)
- Develop a close working relationship with brand partners
- Manage daily operations (e.g. submitting claims, monitor balance reports, capture POP, submit progress reports)
- Report metrics, trends, and learnings to business stakeholders
QUALIFICATIONS:
- 3-5 years of experience in a related role, ideally in the consumer products or retail industries
- Experience in Amazon Vendor or Seller Central and Amazon product listings
- Proficient creating, strategizing, and executing Amazon Sponsored Ads and DSP campaigns
- Familiarity with Amazon Live, Amazon posts, and Amazon brand store management
- Excellent written communication and interpersonal skills
- Strong problem-solving skills and attention to detail
- Developing analytical skills with proficiency in data analysis and reporting
- Ability to work independently and as part of a team in a fast-paced environment
- Bachelors degree in a related field or equivalent working experience
- Experience with Pacvue and Stackline SaaS tools a plus
- Interest in photography, graphic design, and/or gaming nice to have