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Western Digital Technologies Amazon Marketing Specialist - North America in Irvine, California

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Create and maintain product listings including full set-up and detail page maintenance
  • Proactively solve Amazon account listing issues
  • Strategize, review, and provide detailed feedback on graphics and copy to improve quality
  • Develop and execute marketing plans on Amazon.com and Amazon.ca
  • Manage and optimize Amazon Sponsored Ads / AMS campaigns against goals and KPIs
  • Collaborate with media account executive to develop DSP campaigns generating awareness for focal product lines
  • Support major seasonal events with on and off-site marketing initiatives
  • Manage MDF budgets and accrual programs
  • Develop a close working relationship and coordinate key channel objectives with multiple business orgs (e.g. Sales Managers, Business Marketing Leads, Product Marketing Owners, etc.)
  • Develop a close working relationship with brand partners
  • Manage daily operations (e.g. submitting claims, monitor balance reports, capture POP, submit progress reports)
  • Report metrics, trends, and learnings to business stakeholders

QUALIFICATIONS:

  • 3-5 years of experience in a related role, ideally in the consumer products or retail industries
  • Experience in Amazon Vendor or Seller Central and Amazon product listings
  • Proficient creating, strategizing, and executing Amazon Sponsored Ads and DSP campaigns
  • Familiarity with Amazon Live, Amazon posts, and Amazon brand store management
  • Excellent written communication and interpersonal skills
  • Strong problem-solving skills and attention to detail
  • Developing analytical skills with proficiency in data analysis and reporting
  • Ability to work independently and as part of a team in a fast-paced environment
  • Bachelors degree in a related field or equivalent working experience
  • Experience with Pacvue and Stackline SaaS tools a plus
  • Interest in photography, graphic design, and/or gaming nice to have
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