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State of Montana Social Media Specialist in Helena, Montana

/THE OUTSIDE IS IN US ALL./ Please remember to attach the required documentsCover Letter and Resumelisted in this announcement.Applications missing the requested documents will be considered incomplete and may not progress further in the process.Documents not requested will not be considered in the recruitment process. The State Application is not a substitute for a Resume.This position closes at 11:59 PM Mountain Time on February 25, 2025. You must apply through the State of Montana Career site. Special Information: Identity of applicants who become finalists may be released to the public if the Department deems it necessary. Employees who exceed 1,040 hours in a calendar year are also provided health, dental and life insurance. Other benefits include retirement, paid vacation, sick and holidays. This position may be covered by a VEBA (Voluntary EmployeeBeneficiaryAssociation). A successful applicant will be subject to a background investigation. Women and minorities are under-represented in this job category and are encouraged to apply. Montana Fish, Wildlife & Parks is seeking a creative and dynamic New Media Specialist to join our Communications & Education (CommEd) team. This role offers an exciting opportunity to produce, plan, and develop engaging content for FWP’s social media platforms while helping tell the stories that support our mission. This job is located in Montana’s capital city of Helena, which is a great and vibrant community of professionals who are passionate about the outdoors. It is centrally located in Montana – only a few hours away from Glacier National Park, Yellowstone National Park and some of the best state parks in Montana. Additionally, hunters and anglers will find some of the best opportunities in the state within 90 minutes of town. Job Overview: As the New Media Specialist, you will be responsible for selecting, producing, and acquiring compelling content for FWP’s social media channels. You will design static posts, edit short-form videos, write engaging copy, and ensure that all social media efforts align with FWP’s brand, mission, and communication goals. Additionally, you will help manage and guide FWP-associated social media channels, such as regional Facebook pages, to ensure cohesive messaging and content strategies. Essential Functions: Content Creation & Management: · Design high-quality static graphics and visual posts. · Shoot, edit, and produce short-form videos tailored for various social media platforms and audiences. · Write clear, engaging, and audience-appropriate copy that aligns with FWP’s goals and campaigns. Social Media Strategy & Growth: · Develop and maintain a strategic content calendar. · Analyze social media trends and platform updates to optimize engagement and reach. · Track and report on social media analytics to inform strategy adjustments. Collaboration & Engagement: · Work closely with CommEd staff to align social media content with overall communication objectives. · Manage and guide FWP-associated social media accounts, including regional pages, to maintain consistent outreach. · Respond to and engage with social media inquiries as needed. Compliance & Standards: · Ensure content meets ADA accessibility guidelines and follows FWP brand standards. _Knowledge, Skills and Abilities: _ Knowledge: · Excellent knowledge of communications, especially electronic communications methods and media, including web coding; copywriting; editing and proofreading for spelling, grammar, and style; marketing and customer service; use of keywords; metadata and metatags; website navigation principles and web structure. · Knowledge of current industry standards and techniques and ability to stay current. Skills: · Essential technical skills include expert abilities in website publishing, HTML coding, a thorough knowledge of webpage construction, social media strategies, social media techniques, basic video editing techniques, digital marketing andvarious strategies for developing digital graphics packages. · Graphic design and video editing skills. · Strong customer service skills to interact in non-technical, clear terms; assist with difficult technical tasks, including the creation of specialized webpages to contribute to overall success. · Possess expert proficiency in word processing and spreadsheet applications. _Minimum Qualifications (Education and Experience):_ Knowledge, skills and abilities are typically acquired through a minimum of a bachelor’s degree in Internet Technology, Web Programming, Digital Communications, English, Business Administration, Marketing, Library Science; or related field and at least two years of job-related work experience in Communications, Graphic Design, Information Management, Journalism. Work experience should be focused on developing and writing web content,professional web-based content managementincluding webpage layout, content anddesign;electronic/web publishing or web editing and content management and Internet research. Other combinations of experience and education will be considered on a case-by-case basis. * *Preferred Qualifications: · Experience managing and growing social media platforms for a business or a non-profit. · Proficiency in graphic design and video editing software (e.g., Adobe Creative Suite). · Knowledge of social media analytics tools to track performance and make data-driven decisions. · Familiarity with social media best practices for engagement and audience growth. · Strong writing and communication skills. · Experience in content planning and scheduling tools *Title: *Social Media Specialist Location: Helena Requisition ID: 25140348

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