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This job was posted by https://idahoworks.gov : For more information, please see: https://idahoworks.gov/jobs/2307912 Title: Marketing Intern, Content & Digital

Location: Eagle, ID

About Lamb Weston

We love making fries almost as much as you like eating them! Since the 1950\'s, Lamb Weston has inspired customers with food they love, trust, and share with families and friends. As a leading global manufacturer of quality frozen potato products with over 10,000+ team members around the world, it\'s our business to see the possibilities in potatoes and people.

We are looking for team members with an appetite for a challenge! People who are hungry to join a winning team and help us make a difference in the world. When you join Lamb Weston, you join a community with a strong support network and training programs designed to nurture, inspire, and help you grow.

We are driven by a relentless pursuit of results and by people who think creatively and embrace our values of: Integrity, Teamwork, Inclusion, Drive for Results, and Empowerment. Exactly what you\'d expect from the most inventive potato company in the world!

Join Lamb Weston! We bring the world together with our fries.

Job Description Summary

Participate in a paid internship program built around your career goals and hands-on projects that impact the organization. As part of the Lamb Weston University Recruiting Internship Program, Interns work towards completing a Capstone project and are assigned a mentor who will guide and evaluate performance. Whether you are interested in Agricultural Science, Data Science, Finance, Supply Chain, IT, Manufacturing, Food Science, Marketing, or Engineering, our highly selective summer intern program has projects that will help you build the next stage in your career.

- Paid internship, May - August (actual dates may vary)

- Gain real-world working experience through dynamic projects assigned by your mentor and assigned department

- Network and learn from executives, department leaders, high performers, and fellow interns across the business

- Receive guidance and feedback from your assigned mentor throughout the program

- Professional development events providing tools that will help after the internship and after graduation

Job Description

The Marketing Internship program will allow you to develop your creative, analytical, and strategic thinking skills. You will be exposed to our senior management along with the opportunity to learn more about the businesses within Lamb Weston.

Individual intern projects will be assigned and a final presentation made at the conclusion of the internship. Some examples of projects and responsibilities include but are not limited to:

Content Creation

• Work with content creation tools to generate compelling graphic and advertisement designs
• Develop standardized templates to supporting sales team
• Streamline the formation of sales materials and ensuring alignment with brand guidelines and customer needs
• Assist with delivering marketing campaigns and communications

Marketing Operations

• Assist the development and implementation of market plans such as market strategy, sales coordination, pricing proposal, merchandising and media plan, packaging, and distribution
• Analyze marketing data to take advantage of opportunities and minimize adverse trends
• Work with marketing research, sales, distribution, advertising agencies and legal in the development of marketing plans

Digital Media

• Assist with developing and delivering the digital marketing strategy in collaboration with marketing & cross-functional partners and external agencies
• Provide comprehensive metadata support by creating, managing, and maintaining accurate metadata for digital assets, ensuring proper organization, accessibility, and compliance ith industry standards and internal guidelines.
• Assist with research and insights into new platforms, types of content & assets, technologies, and new business models to ensure Lamb Weston is best-in-class in the digital space
• Refresh and create customer-facing tools and materials in conjunction with internal presentations

Basic & Preferred Qualifications

Must be a current Junior, Senior, or Master\'s student enrolled in a related program: Marketing, Business, Graphic Design, Advertising, Communications, or related field

Valid U.S. driver\'s license and ability to meet the Lamb Weston Authorized Driver standards

Minimum GPA 3.0 preferred

Detail-oriented, excellent verbal and written skills, and ability to work in team and independently

Experience with content creation tools is required

Strong creative and analytical skills is required

Microsoft Office knowledge in Excel and Powerpoint is required

Social media platform trends and knowledge is preferred

Experience in Canva, Adobe Creative, Illustrator, Photoshop, Procreate, or similar graph