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Robert Half Web Content Writer in Charlotte, North Carolina

Description

Robert Half Marketing & Creative is looking for a freelance Web Content Writer for one of our local clients in Charlotte NC!

Key Responsibilities:

  • Content Creation: Research and write clear, concise, and engaging web content on various healthcare topics, including medical treatments, healthcare policies, patient care, and wellness.

  • SEO Optimization: Develop content with best SEO practices to increase visibility and accessibility of our website. Collaborate with SEO specialists to implement keywords and optimize content structure.

  • Editing and Proofreading: Review content to ensure accuracy, consistency, and readability. Ensure all medical content aligns with established brand voice and tone, and follows industry regulations.

  • Collaboration: Work closely with healthcare professionals, marketing teams, and subject matter experts to ensure content aligns with clinical best practices and company standards.

  • Compliance and Quality Assurance: Ensure all content adheres to healthcare industry standards, including HIPAA and other regulatory requirements. Fact-check medical information and ensure content is compliant with current guidelines.

  • Audience Engagement: Write content that addresses patient concerns, promotes health literacy, and enhances the user experience. Use patient-friendly language to make complex medical topics accessible.

    Requirements

Requirements:

  • Bachelor’s degree in Communications, Journalism, English, Healthcare Administration, or a related field.

  • Proven experience in web content writing, specifically in the healthcare industry (2+ years preferred).

  • Exceptional writing and editing skills with a focus on grammar, clarity, and accuracy.

  • Familiarity with SEO principles and best practices for web content.

  • Ability to convey complex medical information in a patient-friendly manner.

  • Proficiency with content management systems (CMS) and basic HTML knowledge is a plus.

  • In-depth understanding of healthcare terminology and concepts.

  • Familiarity with regulatory requirements, including HIPAA compliance for healthcare communications.

    Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .

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