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Advancial Financial Education Events Specialist in Charlotte, North Carolina

Responsibilities

Develops an ongoing planned program of financial education and awareness-based events, tracking the effectiveness of each event and documenting post-event activities. Advocates credit union membership through active promotion of Advancial products and services during enrollment activities. Coordinates additional Credit Union staff involvement in activities as needed. Sends Advancial survey to partner groups after an activity for a rating of satisfaction.

Prepares and coordinates materials, presentations and other resources for various event formats, including but not limited to in-person seminars, live Zoom webinars, pre-recorded education and onboarding videos, online courses, tradeshows and social events.

Establishes and maintains mutually beneficial relationships with “community” partner groups. Supplies current information and marketing materials to community and select employer/association and ensures materials maintained by community or HR liaisons remain up-to-date. Schedules an annual planning meeting with each community partner to determine a list of applicable event opportunities and public relation awareness campaigns. Evaluates community event opportunities and analyze potential ROI. Plans budgetary and sponsorship requirements. Responds to inquiries and/or provides timely information to liaisons and internal stakeholders. Coordinates effective hand-off of new members to operations staff.

Maintains accurate records of partner group statistics, contact information and business relations activities using specialized management software. Provides comprehensive written reports on development efforts. Provides statistical reports as needed and keeps outlook calendars current of all activities. Monitors and tracks partner groups and member activity within designated partner groups. Keeps track of penetration levels of all assigned partner groups.

Identifies additional opportunities and initiates activities to market the Credit Union’s products and services to eligible groups of employees/members.

Identifies and recommends Credit Union sponsorships and advertising to enhance business development and sales efforts.

Promotes and cross-sells complimentary products and services as appropriate for partner groups/customer requirements including but not limited to Inbound products and services, business accounts, Advancial Investment Services and Advancial Mortgage.

Assists with research, creation of outlines and written scripts for new financial education content. Collaborates with the Marketing Department to develop support materials to use in business relations activities.

Possesses thorough knowledge of Credit Union operations, procedures, products, services and philosophy. Keeps up-to-date on all Advancial products and services, including all expatriate policies and procedures. Maintains thorough knowledge of the expatriate and global mobility markets and trends.

Maintains thorough knowledge of regulatory environment and other environmental trends in order to identify the impact to the Credit Union and the businesses/groups it serves.

Passes to Business Relations Manager handling partner group recruitment any identified potential new sponsor groups (SEGs) for inclusion into Credit Union’s field of membership based upon the Credit Union’s strategic objectives and sales goals.

Generates and screens leads following established policies and procedures to attain new business relationships and improve overall sales and penetrations. Designs and implements selling program to promote the Credit Union and its products and services.

Maintain a positive and caring atmosphere for members and employees consistent with the Credit Union's mission and philosophy.

Responsible for maintaining a working knowledge of computer equipment and software required including Microsoft Word, Excel, PowerPoint, etc.

Adheres to Credit Union policies and procedures and supports Management decisions and goals in a positive, professional manner.

Performs other related duties as assigned or requested. The Credit Union reserves the right to add or change duties at any time.

The base range for this position is $54,000/yr. - $67,000/yr. based on experience, plus Incentives

The base range for this position is $54,000/yr. - $67,000/yr. based on experience, plus Incentives The base range for this position is $54,000/yr. - $67,000/yr. based on experience, plus Incentives #LI-TP1

Qualifications

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

Bachelor's degree (B. A.) from four-year College or university; or two years related experience and/or training; or equivalent combination of education and experience. Proficiency in public speaking is preferred.

LANGUAGE SKILLS

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to accurately write routine reports and correspondence stressing creativity, composition, grammar, spelling and punctuation. Ability to speak effectively before groups of customers or employees of organization.

INTERPERSONAL SKILLS

The ability to motivate or influence others is a material part of the job, requiring a significant level of diplomacy and trust. Obtaining cooperation (internally and/or externally) is an important part of the job.

MATHEMATICAL SKILLS

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

OTHER SKILLS

Must possess excellent consultative sales skills to gain new business relationships and build productive partnerships with SEGs. Ability to work independently with minimum supervision. Proficient with use of personal computer.

REASONING ABILITY

Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

CERTIFICATES, LICENSES, REGISTRATIONS

Valid driver’s license required.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee frequently is required to walk. The employee is occasionally required to stand. The employee must regularly lift and/or move up to 25 pounds and frequently lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, color vision, and ability to adjust focus.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.

TRAVEL REQUIREMENTS

The travel demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Travel requirements are related to the Charlotte-area business opportunities with respect to frequency and scope. Out of state travel will occasionally be required.

Overview

Develops and implements business relations activities to promote growth of the Credit Union and market its products and services primarily among select employer groups and community partners. Serves as the Credit Union’s outside sales representative by actively identifying, cultivating, soliciting, acquiring, developing and servicing relationships with targeted businesses and groups.

Job Locations US-NC-Charlotte

Category Business Relations

Type Full-Time Regular

Location : Location US-NC-Charlotte

ID 2024-1432

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