Job Information
Publicis Groupe Senior Conceptual Art Director in Cape Town, South Africa
Company description
Machine_ is a creative solutions agency represented across Cape Town, Johannesburg and Durban, and is home to over 75 adventurous minds. At Machine_ we don’t believe that intuition and gut feel are enough. That’s why everything we do starts with an insight. Our team of experts uses these insights to create impactful and accountable solutions that touch consumers at every point in their connected world. Machine_ is part of Publicis Groupe, one of the fastest-growing global networks. Machine’s mantra, Never Afraid, underpins our values of; doing the right thing, being curious, solution orientated and at its core ‘giving a s**t!’. Living this mantra daily helps grow our Clients’ businesses and these are the values we look for when recruiting new talent. The right personality is just as important as the right experience. We’re here to work hard and have fun while doing it.
Overview
Responsible for the execution and on-time delivery of high-quality creative campaigns across all media touchpoints.
As a senior creative you will work with our passionate, multi-talented studio delivering on exceptional, integrated concepts and designs to exceed client briefs and expectations.
As a Senior Art Director, you can expect to be craft-led and platform neutral conceptual thinkers, in particular having an understanding of all major social platforms. You should have a desire to transform companies by creating beautiful, intuitive, and human-centred products and experiences.
You will be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space.
Responsibilities
Be a conceptual thinker
Be up to date with platforms
Manage your creative process on projects
Work with other disciplines (Strategists, Developers, Media, Accounts, etc.)
Be a champion for creative innovation on every project you touch
Participate in pitches for new business
Define or apply the aesthetic of overall campaigns
Manage multiple projects simultaneously
Generate ideas and sell them into clients or other members of the team
Mock up creative ideas
Design across multiple channels
Consistently produce creative elements against a deliverables list
Participate in brainstorms & conceptualisation
Lead the craft & design of your idea
Compile presentations for clients and learn to present
Attend client briefings & be prepared to present to clients
Qualifications
Tertiary qualification in Art Direction / Graphic Design
Must have a minimum of 5-6 years experience, prefabally within an advertsing agency. .
Strong conceptual and design skills
Proficient in MS Office (i.e. Word / PowerPoint etc.)
Knowledge of and experience in Adobe Creative Suite applications
Good communication & presentation skills
Good multi-tasking skills (ability to work on more than one brief at any given time)
Great time management
Ability to work under pressure & meet tight deadlines
Adopt problem solving skills
Strong communication skills with ability to provide rationales for creative choices made
Adequate presentation skills
Working knowledge of existing and emerging technologies & platforms
A strong understanding of best practice interaction and visual design principles
Able to work with team members
Working knowledge of these tools:
Illustrator
Photoshop
Indesign
After Effects
KeyNote / PowerPoint
Figma
Google Web Desiger & DV360
facebook Creative Hub
Additional information
BUSINESS KPI’s
Demonstrate innovative ideas to the team to improve how we communicate our proposition
Must be able to work on one sizable and two small size projects at any one time with oversight
Have the ability to attend every review on a project with 3 new ideas
THE PERSON
Team player with the ability to work independently
Ability to work well in a highly pressurized, fast-paced environment
Curious, imaginative creative mind with a passion for everything advertising related
Meticulous with attention to detail
Proactive - a “can do” attitude and willing to go the extra mile
Accountable
Solution and deadline driven
Other:
Flexible to work beyond normal office hours (overtime - if and when required)
Able to work on alcohol brands (if and when required)