Job Information
Nestle Digital Brand Manager in Budapest, Hungary
At Nestlé, our values are rooted in respect – for our employees, our customers and our consumers. That’s why championing diversity and inclusion is so important to us; when we embrace different perspectives and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business. We are committed to equal opportunity for all and we may collect relevant data for monitoring purposes during our candidate registration process. Be yourself, everyone else is taken!
Position Snapshot
Location: Budapest (IX. and Home office)
Education: College or University degree in business/economics
Experience: min. 3 - 5 years working experience in brand management (FMCG experience is an advantage)
Language: Fluent English and Hungarian lang. knowledge in written and spoken
Position Summary
Develop Nestlé Baby&me service brand on our digital touchpoint ecosystem to establish solid parent community.
A day in the life of a Digital Brand Manager...
Develops the strategy and the annual plan of the Baby&me service brand on our owned platforms (FB, nestlebaba.hu, IG, YT)
Identify relevant content and manages content creation and maintenance for Baby&me platform
Builds and improves the CRM system, supports regular eDM mailing to the members.
Leads and co-ordinate related agencies for effective and timely realization of key educational programs, ongoing activities and acquisition campaigns
Leads the communication planning and develops media plan with Media Specialist for Baby &me campaigns (on& offline)
Planning and control of assigned budget
Analyzes digital campaigns’ effectiveness and defines corrective actions. Actively monitors competitor activity on digital platforms. Collect insights from social listening
Single point of contact to central digital team
Ensures the completion of administrational tasks in line with the company policies.
Out of scope: product related online campaign mgmt, e-commerce
In-scope: Baby&me related offline campaigns & materials
What will make you successful?
Consumer focus
Innovative and consumer insight driven thinking
Presentation skills, strategic thinking, ability to manage business independently
Proactive personality with a “can do attitude”
Strong digital knowledge and experience
Sales or trade marketing experience are advantages
Analytcal skills, is able to work on complex problems
Solid computer skills (Word, Excel, Power Point, SAP is advantage)
What we offer?
Multinational experience at the world's largest food company
Trainings and continuous development opportunities
Being part of global family of brands with a purpose
International and domestic career opportunities
Dynamic and positive workplace
Cooperation with teams across Europe
Cafeteria package
13th monthly salary
Annual bonus / sales bonus (depending on the position)
Flexible work schedule
Hybrid working (home office and office presence possibility)
Hot coffee and fresh fruits in the office
Discounted tickets to the nearest gym (next to the office)
Commuting allowance
1 month payed parental leave
Pet friendly office
Health care support
School start support
Corporate loan
Jubilee bonus
Work atmosphere based on respect, cooperation and openness to diversity
Opportunity to participate in Sustainability projects, and join a community focused on creating sustainable solutions
We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com. (http://www.nestle.com.ű)
Nestle
- Nestle Jobs