Job Information
Publicis Groupe Senior Social Strategist in Boston, Massachusetts
Company Description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
As a Senior Social Strategist working across multiple projects, you’ll live at the intersection of media, creative, analytics, social, and content. Success in this role will hinge on careful guidance of junior team members, energetic communication across internal teams, clients, and external partners, and a strong background in strategic storytelling and research.
Sound like you? Read on.
Responsibilities
Day-to-day, your role includes:
Developing smart social and content strategies for clients
Sourcing, planning and executing social and content programs
Helping create and execute influencer strategies
Developing thought leadership pieces and other editorial material
Keeping a firm pulse on pop culture, entertainment events and other opportunities for our clients to make waves in social
Building strong relationships with third party content providers and website in professional networking arenas - attending/speaking at relevant events
Qualifications
We’re looking for strong, impactful work experience, which typically includes:
4 to 6 years of digital experience in advertising, entertainment, newsroom or content fields—if you have social, PR or publishing experience, even better
A strong understanding of media planning, distribution and content syndication
Expertise with innovative, entertainment-based social media programs
Experience living in the social media universe—you’re in-the-know on all social platforms
Excellent research and writing skills—and the ability to create smart content quickly (please include links to examples of your work in your application)
The ability to develop strong relationships with internal and external partners, including directly managing junior team members
A nose for new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
An ear for consumer insights—you get what makes people tick
The ability to back up great creative ideas with sound analytical reasoning
Willingness to travel—you’re open to new places, new faces and new ideas
Bonus points for experience in regulated industries and/or financial services
Got what it takes? We’d love to hear from you.
Additional Information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
