Job Information
Idaho Youth Ranch Digital Marketing Manager in Boise, Idaho
This job was posted by https://idahoworks.gov : For more information, please see: https://idahoworks.gov/jobs/2311435
For more information regarding this position and our benefits, and to submit your application, visit our website www.youthranch.org/careers
Great marketing happens when people who have a problem or a need can connect with great organizations who can help them. When you are marketing at Idaho Youth Ranch, that concept takes on a whole new meaning: Young people and their families come to Idaho Youth Ranch seeking healing and hope from traumas that are keeping them from living up to their full potential.
Our brand is more than colors and fonts on social media. It is about hope and resilience.
The Digital Marketing Manager at Idaho Youth Ranch plays an essential role in helping connect families and young people who are facing adversity, trauma, and loss with caring adults who will help them get the safety and support they need to heal.
You will be putting your unique talents and skills to work to redefine the future for Idahos kids while being part of a supportive team environment.
How does Idaho Youth Ranch view their brand and communications? Idaho Youth Ranch is a diverse organization with unique marketing needs. From marketing 24 thrift stores, a car lot, and an ecommerce department to managing marketing campaigns for a statewide network of life-changing programs, our Digital Marketing Manager must be able to see the big picture to help the public understand that when kids need help, we are here and anyone who cares about Idahos kids can help through donations, volunteerism, or shopping.
We are looking for someone who understands how to use the elements of branding to tell a cohesive story to anyone who interacts with our organization.
So, who are we? Since 1953, Idaho Youth Ranch has provided healing and hope for Idahos kids. We use proven therapies and programs to help kids who have experienced loss or adversity transform childhood trauma into hope. We offer a statewide network of services to kids 924 years old and their families, including outpatient therapies, residential care, adoption services, and career readiness.
The Idaho Youth Ranch is one of the oldest non-profit agencies in the state of Idaho. Our mission:
We unite for Idahos youth by providing accessible programs and services that nurture hope, healing, and resilience.
Why unite with us? Because we are better together! Our team members enjoy a workplace where Relationships are the foundation, where we are all Committed to the same mission, where Growth is always possible, where we are treated with and show Compassion, where trust guides us to Transparency, and above all, where Joy sustains us.
What do we offer? In addition to contributing to our awesome mission, working at IYR has many advantages! Affordable medical and dental care, other voluntary benefits offerings, a 401(k) match, paid time off, an employee discount on purchases at our thrift stores, and working in a caring and compassionate environment just to name a few.
How will you impact our mission? Every position at Idaho Youth Ranch contributes to the success of our mission. As Digital Marketing Manager, your work directly impacts our ability provide life-changing therapies to the youth we serve. You play a lead role in helping parents of Idahos most vulnerable youth learn Idaho Youth Ranch can provide the healing and hope they need. As a leader in our branding, website, and social media, you play a critical role in public understanding and support for Idaho Youth Ranch.
Your design skills and messaging skills play a key role in communication both within Idaho Youth Ranch and in in the broader community. Your work is often the public face of Idaho Youth Ranch and plays an important role in perceptions of Idaho Youth R nch.
Must Haves:
- 2+ years of digital communications experience
- Website management experience
- Proficiency in Microsoft Office, including Publisher
- Demonstrated knowledge of email communications
- Excellent writing/editing and verbal communication skills
- Excellent verbal, written and presentation skills
- Excellent interpersonal skills; demonstrated ability to work collaboratively and communicate effectively with diverse stakeholders
- Ability to manage multiple projects simultaneously
Preferred:
- Bachelors degree in Marketing, Communications or related field
- Google Adwords/Youtube Certified is a plus
Our Digital Marketing Manager:
Handles overall client acquisition strategies across digital and traditional platforms (Google, Social Media, Advertising, etc.)
Oversees the development and execution of program collateral that represents the organization and attracts clients
Works closely with Director of Events and Event Coordinator to create and implement communication plans, graphics, webpages, fundrai