Job Information
Publicis Groupe Senior Campaign Quality Assurance Analyst in Bengaluru, India
Overview
Why are we looking for you?
As a Senior Campaign Quality Analyst, you will validate that client’s digital media campaigns have been configured to specification in both the test and post-production environments. You will review the campaign strategy outlined in the ticket request and validate the campaign settings, creative assets and audience targeting have been configured in accordance with platform and product capabilities. Working with internal cross teams, you will provide level 1 triage support to troubleshoot campaign issues and identify preventative measures. As you grow in this role, you’ll become a valued contributor with helping to improve QA procedures by identifying process improvements, platform automation opportunities and testing new functionality in our tools and applications.
What you will enjoy in this role:
Engage with Account Management to propose process changes for launch, OPS, and troubleshooting tickets using knowledge gained through execution
Assess internal systems, tools, and processes and collaborate with Product to define requirements
Act as liaison between cross-teams to identify trends and define best practices for future mitigation
Have a deep understanding of our systems, tools, products, and how they function given the platforms we utilize
Responsibilities
What you will do:
Verify more complex strategies for digital media campaigns, including campaign settings, creative trafficking, and troubleshooting
Monitor assigned campaign tickets as well as for direct reports (if applicable)
Serve as a Subject Matter Expert for specific product verticals, creative formats, or implementation processes
Analyze and deliver launch trends to Account Management, Media Delivery, and Campaign Integration Engineer teams to raise awareness and drive solutions
Help to maintain the day-to-day operations of the Campaign Operations team and prioritize client requests in the campaign ticketing queue
Drive automation and continuous improvement with the QA process by suggesting process changes, new tools ideas, automated validation, and other tasks to increase efficiency
Test new product and platform production releases to validate requirements are implemented accurately and tools pass functional use cases
Responsible for training, fielding questions, and acting as mentor to Campaign QA Analysts
Qualifications
A graduate/postgraduate in any discipline
5+ years of professional experience in technology or digital marketing, preferred but not required
Strong attention to detail, finding and diagnosing campaign setup issues across all operational teams to avoid delivery and monetary issues.
Strong written and verbal communication skills to explain technical information to non-technical recipients.
Must be well organized and be able to multi-task in a fast-paced ticketing environment.
Excellent customer service skills and passion for working on a highly collaborative team.
Proven ability to use critical thinking to propose changes for making processes and systems more efficient.
Familiar with JavaScript, SQL, and HTML a plus
Flexible to work beyond normal business hours as needed to accommodate increases in campaign volume
Proactively recognizing, understanding, and finding solutions/reaching out to the appropriate channels when issues arise during campaign validation to avoid activation delays.
Additional Information
Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.
Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.
Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:
Act with integrity. We are transparent and have the courage to do the right thing.
Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
Innovate with purpose. We shape the market with big ideas that drive big outcomes.
Respect all voices. We embrace differences and foster a culture of connection and belonging.
Empower with accountability. We trust each other to own and deliver on common goals.
Because You Matter
YOUniverse. A work-world with you at the heart of it!
At Epsilon, we believe people make the place. And everything we do is designed with you in mind. That’s why our work-world, aptly named ‘YOUniverse’ is focused on creating a nurturing environment that elevates your growth, wellbeing and work-life harmony. So, come be part of a people-centric workspace where care for you is at the core of all we do.
Take a trip to YOUniverse and explore our unique benefits, here (https://www.epsilon.com/apac/youniverse)
Epsilon is an Equal Opportunity Employer.
Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.
