Job Information
Publicis Groupe Lead Business Systems Analyst in Bengaluru, India
Company Description
When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified™. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.
Overview
The Lead Business Systems Analyst (Lead BSA) position is a very hands-on role that requires an organized team player with 8+ years relevant experience. Proven ability to prioritize multiple projects and work in a deadline driven environment. Strong interest in interactive marketing is essential. Outstanding communication & project management skills are a must. Special emphasis is on gathering requirements, analysis, and ability to translate business requirements into functional/business specifications, creating test plans, and developing quality assurance methodologies. Experience within the interactive industry is a plus. Lead BSAs will work collaboratively with Client Services, Custom Development teams and relevant technology team members to ensure accurate and timely delivery of total solution. Lead BSA will report into Manager or Sr. Manager. What you’ll do as a Lead Business System Analyst: Leading new multi-channel client installations and integrations\ Leading client solution / requirements gathering conversations Documenting end-to-end solutions for client & development teams Leading client solution scoping calls & other meetings Solution design, scope, and spec document creation Working with custom development teams to ensure accurate & on time delivery of solution Creating project plan & manage to project plan Validating and testing platform setup and configurations Writing test plans for custom solutions, Validating and testing custom solutions & reports Providing weekly reports for project status to client & internal teams Primary escalation contact for platform configuration issues. Occasional travel to client location as needed Manage direct reports, providing leadership and mentoring, soliciting, and providing feedback, completing performance appraisals Interviewing, and hiring BSAs to grow and contribute the BSA practice Essential Job Functions: Analyzes complex business problems. Provides technical expertise in identifying, evaluating and developing systems, processes and procedures that are cost effective and meet user requirements. Develops and documents system specifications that are aligned to, and based on, business requirements. Configures system settings and options. Plans and executes quality assurance, functional and end to end testing; Coordinates and facilitates user acceptance testing with the end user. Works with developers, architects and senior BSAs to design and document the details of automated systems and processes. Provides details to developers regarding what should be included in the software, application, or product to ensure it is included for client roll-out/implementation. May lead cross-functional linked teams to address business or systems issues. May be internal or external, client-focused, working in conjunction with Professional Services and outsourcing functions. Provides production support for solutions that are in production.
Qualifications
Knowledge & Skills: Able to clearly communicate and articulate, both written and verbally, detailed specifications (e.g., project requirements, requested changes, and testing results). Able to create and update specifications/documents and assess completeness of requirements information received. Able to develop and maintain relationships within the organization and/or with external partners and understand the unique needs of each partnership and stakeholder. Able to document information effectively through databases, knowledge warehouses, and other shared space. Able to analyze and evaluate data and be able to make appropriate and well-reasoned recommendations and decisions to support the business and project teams. Strong understanding of the Software Development Life Cycle (SDLC) Process Able to lead effective client meetings, negotiate deliverables, and drive successful outcomes. Concepts of system integration and environments/tool used (FRMS, Fusion debugger, Kibana etc. Ability to execute SQL queries (Data Structures, table (fields and value types), Schemas.). Pre/Post scripting for API’s. Able to make proactive recommendations. Able to properly interpret customer needs, and translate into understandable written requirements. Able to develop and document test plans and test cases. Able to understand and support well-reasoned recommendations and decisions to support the business and project teams. Able to work in a dynamic, fast-paced, and often changing environment. Able to serve as a liaison between: developers and users, clients and companies, and management and IT. Excellent drive and initiative, sense of personal accountability. Excellent organization and interpersonal skills. Excellent problem solving skills in order to move toward a project's successful completion. Excellent project management skills. Excellent technical platitude, understanding both business and technical language and ideas. Able to mentor and train less experienced peers. Able to lead a project and solution, in addition to a work-stream within a solution. Able to manage and/or oversee 3 or fewer direct reports. Experience: Requires 8+ years of related experience. Excellent written and verbal communications skills\ Strong negotiation skills Strong time management skills Detail-oriented, able to multi-task and prioritize Strong active listening skills\ Self-starter with a strong initiative Advanced knowledge of Microsoft Word, Excel and PowerPoint Intermediate SQL skills and ability. Ability to interpret project plans. Excellent technical aptitude Experience in managing direct reports (added advantage) Experience in Loyalty platforms (added advantage)
Additional Information
Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.
Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.
Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:
· Act with integrity. We are transparent and have the courage to do the right thing.
· Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
· Innovate with purpose. We shape the market with big ideas that drive big outcomes.
· Respect all voices. We embrace differences and foster a culture of connection and belonging.
· Empower with accountability. We trust each other to own and deliver on common goals.