Job Information
Publicis Groupe Strategy Director in Amsterdam, Netherlands
Company description
Ever dreamt of working for a top-notch creative agency, with award winning work across global brands and a transformative new model centered around creativity and data?
Le Pub Amsterdam
Le Pub is a leading creative force at Publicis and in the world (“#1 Creative Agency in World” - Warc 2023 for second year, “#1 Creative Agency in the World” The Drum 2024 for 3 consecutive years, “#2 most creative awarded agency in the world”, Cannes Lions 2023, “Effectiveness awards” – Kantar, Effie, Eurobest 2020/21/22/23) – combining best-in-class creativity, inventiveness and technology expertise with creatively ambitious clients.
We believe that brands can no longer merely communicate with consumers, and must now earn their place in people’s daily lives. Stated differently – it’s about helping brands deliver real value (rather than communicating “at them”). That’s why Le Pub is obsessed with creating innovative experiences that matter enough to “live in culture”. Fueled by rich global data and powered by world-class creativity - Le Pub is Where Brands Meet Culture.
About Publicis Groupe
Publicis Groupe, founded in 1926, is the world’s third largest communications group. Known for its world-renowned creativity, best in class technology, digital and consulting expertise, Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey- anywhere in the world. Organized across four Solution hubs, Publicis Communications, Publicis Media, Publicis Health and Publicis Sapient, outside of our top 20 markets, the Groupe delivers innovative ideas and solutions that combine the power of creativity and technology.
Overview
Publicis | Le Pub is a boutique-creative agency within the framework of a global powerhouse. We strive to interweave brands into the fabric of culture using creative narratives and transformative experiences that resonate deeply with people. As leaders in innovation and creativity, we seek a Strategy Director to help guide the creation of groundbreaking, award winning campaigns.
If you are:
You are a visionary with a profound passion for branding, communications, and digital landscapes.
You possess a deep understanding of cultural trends and human behavior, using this knowledge to drive strategic decisions.
Known for your leadership qualities, you inspire teams and clients alike with bold, innovative ideas.
You are dedicated to excellence, consistently seeking new ways to enhance your work and influence the industry.
You thrive in high-stake environments, ready to take on challenges that require complex, strategic thinking.
Then this might be the job for you.
Responsibilities
What you will do
Lead the development of sophisticated, consumer-centric strategies for well known global brands.
Direct the strategic planning process, from conceptualization through execution, ensuring seamless collaboration across departments and with external partners (media, PR, clients, etc.).
Write inspiring creative briefs that balance a high level of creative ambition with strategic rigour.
Leverage and integrate qualitative and quantitative data throughout the strategic journey. You will work closely with our Data and Culture lab and help guide their research to align to our strategic needs.
Build comms strategies that break down big business objectives into concrete strategic tasks, understanding the barriers to overcome.
Cultivate and strengthen senior-level client relationships, providing strategic guidance and thought leadership that enhances our partnerships.
Drive new business development, identifying opportunities for agency growth and leading pitches for high-profile projects.
Qualifications
What you will have done before
You have 9+ years of experience in strategic roles within top-tier agencies or brands, with a proven track record of leading strategy on a large scale.
You have extensive experience in developing and implementing award winning strategies that are both creative and effective. Bonus points for Cannes Lions, Effies, IPA Awards, etc.
You are well-versed in comms planning, creative development, and market research, with a strong ability to integrate these elements into cohesive strategies.
You are knowledgeable about advertising strategy and understand what drives effectiveness.
You understand data and can leverage it to build creative strategies.
You have a history of successful team leadership and client relationship management, demonstrating both strategic acumen and interpersonal excellence.
If this sounds like you, get in touch.
Additional information
What we offer
A competitive salary, a laptop, phone, and travel expense reimbursement.
The opportunity to (continue to) develop yourself and the option to take courses/workshops.
A super ‘gezellig’ (if you know you know) office where you can bring your dog
Hybrid working, with work-from-home days coordinated with your team members.
The Work Your World Program: the opportunity to work elsewhere in the world for 6 weeks a year.
Discounts on Classpass, a bike plan, and clothing repair service.
A work environment where everyone feels heard, valued, and respected.
This role will be based in Amsterdam. You are required to work from the LePub office at least 3 days a week.
*Please note that you’ll need a valid working visa or permit to work in the Netherlands.
